This is an exciting time for my client who is seeking to expand their position in the industry. Therefore they are seeking a Marketing professional to help achieve this goal. Responsibilities · To produce detailed eMarketing/strategic project plans; in line with business plan and timings as delegated and monitored. · To manage the full and detailed implementation of the eMarketing/strategic projects through to detailed results analysis, including recommendations based on these results. · To develop all campaign and promotional materials in full compliance with the Communications Process and to ensure that all eCampaigns are free from any legal, technical or regulatory breach or error. · To pro-actively identify ways to improve eMarketing campaign/strategic project effectiveness in terms of cost management, response generation and conversion. · To liaise effectively with all relevant internal (including product areas and finance) and external parties (including Aggregators and Affiliates), for the purposes of implementing eCampaigns and ...
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