... of all WEB content in the form of
promotional or tactical offers across all online channels *Responsible for the increase in customer satisfaction with the sites - measured as part of overall brand satisfaction *To develop and implement overall usability, accessibility and functionality of the sites from a content perspective *To ensure consistent design and navigation across all site developments *To help reduce the site bounce rate with the production and development of targeted content for inbound traffic from a variety of sources including, but not limited to PPC, SEO, E-Mail Marketing and Affiliates *To drive WEB content to ensure site is consistent with Marketing plans, customer expectations and is fit for purpose *To manage key relationships and liaise with colleagues, customers, external partners and contractors *To liaise with the technical team including developers and database administrators to help scope out technical requirements as part of ongoing content development process ...
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